DivX Plus Player is unable to start due to configuration error

Hi there,
I like this DivX player, it is amazing to watch movie in DivX. So I download it and installation also went pretty good. But when I am about to launch it, I ended up with an error message. As per the message I reinstalled it again thinking of this might solve the problem. But nothing changed I am getting this error again, Please help. Thanks.

C:Program FilesDivXDivX Plus PlayerDivX Plus Player.exe
This application has failed to start because the application configuration is incorrect. Reinstalling the application may fix this problem.
