Recently, Fujitsu has launched a Partner Recruitment campaign named, we put you in the driver's seat. What is it?
What are the objectives of this campaign?
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Gapoy
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Fujitsu Launches Partner Recruitment Campaign
Hello Aninda-Ghosh!
For its workplace systems, server and storage product portfolio, Fujitsu launched its new associate recruitment campaign labeled, “We put you in the driver’s seat.” The prime cause for the new project is to twice over its SSP or Select Partner Program partners in India by the year 2012-13.
The company’s fresh plan is merely a parcel of a bigger channel recruitment drive in Europe, Middle East, Africa and India with the sole purpose of increasing new SSP partners by 25 percent to the present base of 15,000. Initially, the new recruitment plans starts in France, India, Italy, Poland, Spain, and the Netherlands. With the help of the new sales unit Fujitsu for you’ in Barcelona, the project will be fully sustained in western European countries.
Select Partner Program offers:
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Account management
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Pre-sales support
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Special logos
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Preferential placement (Online reseller locator) at Fujitsu’s website
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Joint marketing activities
Partners will be receiving technical resources such as c-tec, specialist partnership level, bonuses and funds depending on sales effectiveness. Participation in joint lead-generation programs is also available for the participants.
I hope I answered your questions.
If you have more questions, please do reply.
Fujitsu Launches Partner Recruitment Campaign
The objective of the partner recruitment campaign launched by Fujitsu which they called “We put you in the driver’s seat” is to double their SPP or Select Partner Program partners by the end of 2012 – 13 in India. This scheme is part of a much bigger channel recruitment campaign in Middle East, India, Europe, and Africa.
It aims to add 25 percent new SPP partners to the 15,000 existing base. The first wave of the recruitment campaign started off in the Netherlands, France, Poland, India, Spain, and Italy. The first wave of the recruitment campaign will be supported in western European countries by “Fujitsu for you”, the new sales unit in Barcelona.
The Select Partner Program campaign offers resources that include account management, joint marketing activities supported by a variety of marketing tools, special logos, pre-sales support, and special placement in the online reseller locator in the official homepage of Fujitsu. SPP partners also obtain access to technical resources such as specialist technical online community and c-tec depending on the level of partnership and are also qualified for funds and bonuses to speed up sales efforts and to force differentiation.
