I learned about data analytics in class. I was wondering how important data analytics is for an organization. I wanted to know about a few data analytics tools that can be used by organizations to improve their functioning and finances.
What Are Tools For Data Analytics
As businesses strive to cope with the technological era, more and more businesses have become heavily reliant on data analytics. Data analytics, as the name suggests, is the process of analyzing old and recent data to find patterns that confirm different trends and acute observations that can help businesses in making decisions.
Data analytics enable businesses to make informed decisions that help them increase productivity, sales, and profit and avoid catastrophic decisions and mistakes that were made in the past. Businesses not only use their own data for analysis but also data from their industry as a whole to avoid mistakes made by competitors and inculcate the good practices from them into their own organization.
The following is a list of data analytics and big data tools for small businesses:
● Google Analytics
● IBM Watson Analytics
● SAS
● Canopy labs
● ClearStory Data
It is worth mentioning that the tools are not limited to this list and one must perform complete research before selecting a data analytics tool that suits their business.